DOUBLE A

Philosophy

Double A is the new name for Astoria,
which has been upholding its long history and traditions since its opening in 1959.

Hotel Double A

PHILOSOPHY

“Helping-Hand Management” since 1959
Enhance the natural feel and comfort of everyday life with the kindly touch of helping hands and deliver this pleasure to our guests. This is the fundamental principle that our hotel has maintained for almost 60 years, more than half a century of outstanding service. The warmth, mingling and kindly touch of “helping hands” – delivering service that touches the hearts of our guests. This is Double A’s management philosophy.

“There is no end to what a hotelier has to do. You’ve got to become an artisan about running a hotel.”

DOUBLE PREPARE

DOUBLE SATISFY

BRAND IDENTITY

The brand logo of Double A depicts the letter “A” from Astoria to denote the hotel’s heritage. The cubic effect added to the lines of A embodies the glamour of the new hotel and symbolizes the first encounter with a customer. The logo has the feel of a historic boutique hotel.